I didn't know where to start so just drew 1st ideas that came to mind. I preferred the lower cased lettering from the very start, and also soft organic like textures and shapes.
This led on very nicely to my drawing of a tree which I copied onto photoshop and mirrored before joining them up, this gave a heart like shape design in the centre which made me very happy as I love my hearts!!! I also had to choose a font which gave the effect of my initials b and f creating a shadow as I liked this in my initial sketches.
I wanted to make my initials and the word DESIGN as though they were falling from the tree, and I added a black circle to strengthen the trees image and reversed that section to create an interesting eye catching effect. I then replaced the dot of the letter I, for a love heart (to represent my love for design)
My final design has another circle in top of the tree but I made this opaque to add a bit of mystery and the three images together represent INTERIORS*ART*DESIGN as I love all three.
